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Our Newsletter

About Us

Family Owned & Operated


Charmsations is a personalized jewelry and accessory company owned and operated by husband and wife duo Matthew and Shelly Eubanks. Charmsations was founded in late 2012 and the official launch of the website and associates program took place in July, 2013. 


Matthew has years of experience in social media sales and marketing in the fitness industry, and Shelly has been an online business owner for 14+ years. She has built and ran several very successful companies over the years and has helped 1000's of other women start and grow their own online business. With their experience in online business, Shelly's love of SPARKLES & personalized gifts, and their desire to help other women earn an income via social selling, Charmsations was born. 

Shelly & Matthew run the day-to-day operations themselves along with other family members and local associates that come into the office during their busy times. It truely is a "Family Owned and Operated" business.  


matthewshellysm.jpgOwners Shelly & Matthew Eubanks


Sparkle Station setup in our office


The Associates Program


From the beginning we wanted to be able to give other women the ability to start their own Charmsations business at an affordable price. After several months of development and many hours working with our founding associates, our program was launched. Our program isn't your typical direct sales concept though. Our focus is based on social selling and allows our associates the ability to earn income while staying home with their family. No large kits to buy, no inventory to store, no orders to collect. Gone are the days of home parties and long hours at an event. Our social selling concept allows women the ability to earn an income from the comfort of their own home without all the hassle that the typical direct sales concept carries. 


But it doesn't stop there! To this day, we work directly with our associates on a daily basics taking their suggestions on improvements, product development and ways we can move forward and grow our company together. We consider our associates part of "our family" and their input is greatly appreciated and accepted.  


Founder Shelly Eubanks & some of our first AssociatesA few of our associates at our Official Grand Opening Party! 


Our Products


We believe that every girl deserves a bit of "Sparkle" in their life and we help make that happen with our trendy accessories! Our goal is to offer affordable, yet high quality products at reasonable prices. We hand select every product featured on our website and each product must pass our standards of quality. Even though our products are fashion accessories, we believe they should still be of the highest quality possible. 


Our products can be Personalize with your name, favorite sports team, show your school spirit, business name and more; the possibilities are endless! Our accessories allow you to express yourself without saying a word!




All images posted on our website are the property of Charmsations. Images posted throughout our website are to demonstrate examples of customer created items. Charmsations does not promote or endorse any business, company, government agency or organization.